The Canon Foundation in Europe is a philanthropic, grant-making institution. It is active in the promotion of relations between Europe and Japan. Institutions receive information about available fellowships by way of an annual digital mailing. Sent via mailchimp this incorporates the interactive ‘bulletin’ and publicity poster. To verify the mailing list I use DataValidation to remove any undeliverable email addresses. Mailchimp's strict protocol ensures a higher than average click rate.